Agu Cycling: Cycling Clothing and Accessories

AGU, the competitive approach to everyday rides

Spreading cycling culture and doing so in a sustainable way: this is the philosophy of AGU. The Dutch company, active since 1966, supports cyclists with cutting-edge products designed to last. Official partner of the ProTeam Jumbo-Visma since 2019, it outfits the Dutch powerhouse with technical apparel and accessories at the top of their category. Recycled polyester and nylon, organic cotton and responsibly produced merino wool: these are the raw materials worn by champions such as Primoz Roglic, Wout Van Aert and Tom Dumoulin. Sustainability comes first even when it comes to packaging. And the same spirit is applied to garments and accessories for everyday rides. Men, women and children: in the AGU Cycling catalog, no cyclist is left behind.

From racing to off-bike outings

If you want to feel good in the saddle, you cannot overlook your apparel. Lightweight, breathable and comfortable: AGU racewear condenses more than 50 Years of cycling expertise. The result is jerseys, Bib shorts and vests featuring the iconic Jumbo-Visma colors. And even when you get off the bike, the AGU logo is always with you, peeking out from the exclusive T-shirts inspired by the Dutch team’s stars. For less intense rides, including MTB, the AGU Cycling range has plenty of surprises in store, starting with technical underwear with zero chafing. Not to mention the essential padded shorts with a high comfort level.

Accessories with adventure in their DNA

To complete your pro look, you cannot do without Jumbo-Visma’s black and yellow accessories. Sunglasses, gloves, socks and caps let you breathe in the atmosphere of competition. And even on rides with friends, competition reaches a new level. There are also more understated and more affordable products. Take, for example, AGU neck warmers and shoe covers in an all-black version. Special mention goes to bike accessories designed to carry everything you need on both short and long rides. Bags and AGU Cycling pouches sum up the brand’s adventurous approach. Compact saddle bags, roomy handlebar bags and generous frame bags: with AGU, you immerse yourself in the journey all the way. And you can feel the freedom of setting off without planning your return on your face.